@font-face {
  font-family: "Archivo";
  src: url("/fonts/archivo-wdth.woff2") format("woff2-variations");
  font-weight: 100 900;
  font-stretch: 62% 125%;
  font-display: swap;
}

@font-face {
  font-family: "Geist";
  src: url("/fonts/geist-wght.woff2") format("woff2-variations");
  font-weight: 100 900;
  font-display: swap;
}

@font-face {
  font-family: "Geist Mono";
  src: url("/fonts/geist-mono-400.woff2") format("woff2");
  font-weight: 400;
  font-display: swap;
}

:root {
  --bg: #08090b;
  --bg-2: #0f1115;
  --bg-3: #161920;
  --panel: rgba(255, 255, 255, 0.035);
  --text: #f3f2ee;
  --soft: #c3c4c9;
  --muted: #8f929a;
  --line: rgba(243, 242, 238, 0.1);
  --line-strong: rgba(243, 242, 238, 0.22);
  --red: #c92e34;
  --red-text: #ff5d57;
  --pre: #90b6ed;
  --live: #ff5d57;
  --post: #78c7aa;
  
  --display: "Archivo", "Helvetica Neue", Helvetica, sans-serif;
  --text-face: "Geist", ui-sans-serif, system-ui, sans-serif;
  --mono: "Geist Mono", ui-monospace, Menlo, monospace;
  
  --max: 1360px;
  --pad: clamp(20px, 4.4vw, 64px);
  --section-space: clamp(72px, 8vw, 128px);
  --r: 20px;
  
  --type-h1: clamp(38px, 8.6vw, 104px);
  --type-h2: clamp(34px, 6.2vw, 86px);
  --type-h3: clamp(22px, 2.5vw, 36px);
  --type-lead: clamp(18px, 2vw, 25px);
  --type-body: 16px;
  --type-label: 12px;
  
  --ease: cubic-bezier(0.22, 1, 0.36, 1);
}

@media (min-width: 768px) {
  :root {
    --type-body: 17px;
  }
}

*,
*::before,
*::after {
  box-sizing: border-box;
}

html {
  -webkit-text-size-adjust: 100%;
  scroll-behavior: smooth;
  scroll-padding-top: 88px;
}

body {
  margin: 0;
  background: var(--bg);
  color: var(--text);
  font-family: var(--text-face);
  font-size: var(--type-body);
  line-height: 1.55;
  font-synthesis: none;
  overflow-x: hidden;
  -webkit-font-smoothing: antialiased;
}

h1,
h2,
h3,
h4 {
  font-family: var(--display);
  font-weight: 800;
  letter-spacing: -0.02em;
  line-height: 0.98;
  margin: 0;
  text-wrap: balance;
}

h1 {
  font-size: var(--type-h1);
}

h2 {
  font-size: var(--type-h2);
}

h3 {
  font-size: var(--type-h3);
  line-height: 1.04;
}

p {
  margin: 0;
}

a {
  color: inherit;
}

img,
video {
  display: block;
  max-width: 100%;
  height: auto;
}

ul,
ol {
  margin: 0;
  padding: 0;
  list-style: none;
}

:focus-visible {
  outline: 2px solid var(--red-text);
  outline-offset: 3px;
  border-radius: 4px;
}

.skip {
  position: absolute;
  left: -9999px;
  top: 0;
  z-index: 100;
  background: var(--red);
  color: #fff;
  padding: 12px 18px;
  font-family: var(--mono);
  font-size: 13px;
}

.skip:focus {
  left: 8px;
  top: 8px;
}

/* ---------- layout primitives ---------- */

.wrap {
  width: 100%;
  max-width: var(--max);
  margin-inline: auto;
  padding-inline: var(--pad);
}

section {
  position: relative;
}

.band {
  padding-block: var(--section-space);
}

.band--tight {
  padding-block: clamp(48px, 5vw, 80px);
}

.band--2 {
  background: var(--bg-2);
}

.mono {
  font-family: var(--mono);
  font-size: var(--type-label);
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--muted);
}

.eyebrow {
  font-family: var(--mono);
  font-size: var(--type-label);
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--red-text);
  display: block;
  margin-bottom: 20px;
}

.lead {
  font-size: var(--type-lead);
  line-height: 1.4;
  color: var(--soft);
  max-width: 24ch;
  text-wrap: pretty;
}

.lead--wide {
  max-width: 34ch;
}

.note {
  font-size: 14px;
  color: var(--muted);
  line-height: 1.5;
}

.cap {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--muted);
  line-height: 1.5;
}

.hd {
  max-width: 20ch;
}

.hd + .lead {
  margin-top: 24px;
}

/* ---------- buttons ---------- */

.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  font-family: var(--display);
  font-weight: 700;
  font-size: 16px;
  letter-spacing: -0.01em;
  text-decoration: none;
  padding: 15px 24px;
  border-radius: 999px;
  border: 1px solid transparent;
  background: var(--red);
  color: #fff;
  cursor: pointer;
  transition: transform 0.25s var(--ease), background 0.25s var(--ease);
}

.btn:hover {
  background: #e5383b;
  transform: translateY(-1px);
}

.btn--ghost {
  background: transparent;
  border-color: var(--line-strong);
  color: var(--text);
}

.btn--ghost:hover {
  background: rgba(255, 255, 255, 0.06);
}

.btn--sm {
  padding: 10px 18px;
  font-size: 14px;
}

.btn--block {
  width: 100%;
}

/* ---------- header ---------- */

.hdr {
  position: sticky;
  top: 0;
  z-index: 40;
  /* Near-opaque rather than a blur: backdrop-filter on a sticky bar costs
  real paint time on phones. */
  background: rgba(8, 9, 11, 0.94);
  border-bottom: 1px solid var(--line);
}

.hdr__in {
  display: flex;
  align-items: center;
  gap: 16px;
  min-height: 62px;
  padding-block: 10px;
}

.brand {
  display: flex;
  align-items: center;
  gap: 10px;
  text-decoration: none;
  flex: 0 0 auto;
}

.brand img {
  width: 40px;
  height: auto;
}

.brand span {
  font-family: var(--display);
  font-weight: 800;
  font-size: 19px;
  letter-spacing: -0.02em;
}

/* ---------- hero ---------- */

.hero {
  position: relative;
  /* The sticky header sits above it in flow, so take its height back out. */
  min-height: calc(100svh - 63px);
  display: grid;
  align-items: end;
  isolation: isolate;
  overflow: hidden;
}

.hero__media,
.hero__media picture,
.hero__media img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
}

.hero__media img {
  object-fit: cover;
  object-position: 50% 32%;
}

.hero__media::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(
  to top,
  rgba(8, 9, 11, 0.97) 0%,
  rgba(8, 9, 11, 0.92) 26%,
  rgba(8, 9, 11, 0.62) 48%,
  rgba(8, 9, 11, 0.3) 70%,
  rgba(8, 9, 11, 0.22) 100%
  ),
  linear-gradient(to right, rgba(8, 9, 11, 0.62), rgba(8, 9, 11, 0) 72%);
}

.hero__in {
  position: relative;
  z-index: 1;
  padding-block: 48px clamp(40px, 5vw, 72px);
}

.hero h1 {
  max-width: 17ch;
  font-stretch: 96%;
}

.hero__sub {
  margin-top: 22px;
  font-size: var(--type-lead);
  line-height: 1.4;
  color: var(--text);
  max-width: 34ch;
  text-wrap: pretty;
}

.hero__badges {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  margin-top: 26px;
}

.hero__badges li {
  font-family: var(--text-face);
  font-weight: 500;
  font-size: 13px;
  letter-spacing: 0.01em;
  color: var(--text);
  background: rgba(8, 9, 11, 0.62);
  border: 1px solid var(--line-strong);
  border-radius: 999px;
  padding: 8px 13px;
}

.hero__cta {
  margin-top: 28px;
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  align-items: center;
}

.hero__credit {
  margin-top: 30px;
  color: var(--muted);
}


@media (min-width: 768px) {
  .hero__in {
    padding-block: 72px clamp(56px, 6vw, 88px);
  }
  .hero__badges li {
    font-size: 14px;
    padding: 9px 15px;
  }
}

/* ---------- full-bleed photo blocks ---------- */

.shot {
  position: relative;
  isolation: isolate;
  min-height: clamp(400px, 62vh, 620px);
  display: grid;
  align-items: end;
  overflow: hidden;
}

.shot--tall {
  min-height: clamp(460px, 76vh, 760px);
}

.shot__media,
.shot__media img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
}

.shot__media img {
  object-fit: cover;
}

.shot__media::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(
  to top,
  rgba(8, 9, 11, 0.97) 0%,
  rgba(8, 9, 11, 0.88) 28%,
  rgba(8, 9, 11, 0.5) 62%,
  rgba(8, 9, 11, 0.3) 100%
  );
}

.shot__in {
  position: relative;
  z-index: 1;
  padding-block: clamp(40px, 5vw, 72px);
}

.shot__in h2 {
  max-width: 18ch;
}

.shot__in .lead {
  margin-top: 20px;
  color: var(--text);
}

/* ---------- stat rows ---------- */

.stats {
  display: grid;
  gap: 1px;
  background: var(--line);
  border-block: 1px solid var(--line);
}

.stat {
  background: var(--bg);
  padding: clamp(24px, 3vw, 40px) clamp(18px, 2.4vw, 34px);
}

.stat b {
  display: block;
  font-family: var(--display);
  font-weight: 800;
  font-size: clamp(42px, 6vw, 78px);
  line-height: 0.92;
  letter-spacing: -0.03em;
}

.stat span {
  display: block;
  margin-top: 12px;
  color: var(--soft);
  font-size: 15px;
  line-height: 1.4;
  max-width: 26ch;
}

/* ---------- editorial two column ---------- */

.cols {
  display: grid;
  gap: clamp(32px, 4vw, 64px);
}

@media (min-width: 900px) {
  .cols--split {
    grid-template-columns: minmax(0, 1fr) minmax(0, 1.05fr);
    align-items: start;
  }
}

/* ---------- the equation ---------- */

.creed {
  margin-top: clamp(32px, 4vw, 56px);
  display: grid;
  gap: 10px;
}

.creed p {
  font-family: var(--display);
  font-weight: 700;
  font-size: clamp(19px, 2.3vw, 32px);
  letter-spacing: -0.02em;
  line-height: 1.1;
}

.creed p:last-child {
  color: var(--red-text);
}

/* ---------- crew grid ---------- */

.crew {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 8px;
  margin-top: clamp(28px, 3.4vw, 44px);
}

@media (min-width: 1000px) {
  .crew {
    grid-template-columns: repeat(4, minmax(0, 1fr));
    gap: 10px;
  }
}

.tile {
  position: relative;
  border: 1px solid var(--line);
  border-radius: 14px;
  background: var(--bg-2);
  padding: 16px 14px 18px;
  overflow: hidden;
  min-height: 136px;
  display: flex;
  flex-direction: column;
}

.tile::before {
  content: "";
  position: absolute;
  inset: 0 auto 0 0;
  width: 3px;
  background: var(--c);
}

.tile__layer {
  font-family: var(--mono);
  font-size: 10px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--c);
}

.tile h3 {
  margin-top: 10px;
  font-size: clamp(17px, 1.5vw, 21px);
  letter-spacing: -0.01em;
}

.tile p {
  margin-top: 8px;
  font-size: 13.5px;
  line-height: 1.42;
  color: var(--soft);
}

@media (min-width: 768px) {
  .tile {
    padding: 20px 18px 22px;
    min-height: 162px;
  }
  .tile p {
    font-size: 14px;
  }
}

.approve {
  font-family: var(--display);
  font-weight: 800;
  font-size: clamp(20px, 2.4vw, 32px);
  letter-spacing: -0.02em;
}

/* ---------- layer sections ---------- */

.layer__head {
  display: flex;
  align-items: baseline;
  gap: 14px;
  flex-wrap: wrap;
  margin-bottom: 22px;
}

.layer__n {
  font-family: var(--display);
  font-weight: 800;
  font-size: clamp(44px, 6vw, 86px);
  line-height: 0.8;
  letter-spacing: -0.04em;
  color: transparent;
  -webkit-text-stroke: 1.5px var(--c);
}

.layer__tag {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--c);
}

/* ---------- screens, device free ---------- */

.frame {
  border: 1px solid var(--line);
  border-radius: 14px;
  background: var(--bg-3);
  overflow: hidden;
  box-shadow: 0 24px 60px -30px rgba(0, 0, 0, 0.9);
}

.frame img {
  width: 100%;
}

.frame--pad {
  padding: 10px;
  border-radius: 18px;
}

.frame--pad img {
  border-radius: 9px;
}

figure {
  margin: 0;
}

figcaption {
  margin-top: 12px;
}

.trials {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: clamp(10px, 1.4vw, 20px);
  margin-top: clamp(28px, 3vw, 44px);
  max-width: 620px;
}

/* ---------- timeline ---------- */

.tl {
  display: grid;
  gap: 1px;
  background: var(--line);
  border-block: 1px solid var(--line);
  margin-top: clamp(28px, 3vw, 44px);
}

@media (min-width: 860px) {
  .tl {
    grid-template-columns: repeat(3, 1fr);
  }
}

.tl li {
  background: var(--bg-2);
  padding: clamp(20px, 2.4vw, 32px) clamp(16px, 2vw, 26px);
}

.tl .mono {
  color: var(--red-text);
}

.tl h3 {
  margin-top: 12px;
  font-size: clamp(19px, 1.8vw, 26px);
}

.tl p {
  margin-top: 10px;
  color: var(--soft);
  font-size: 14.5px;
  max-width: 34ch;
}

/* ---------- form ---------- */

.formwrap {
  margin-top: clamp(32px, 4vw, 56px);
  display: grid;
  gap: clamp(28px, 4vw, 56px);
}

@media (min-width: 960px) {
  .formwrap {
    grid-template-columns: minmax(0, 0.8fr) minmax(0, 1fr);
    align-items: start;
  }
}

.field {
  display: grid;
  gap: 7px;
  margin-bottom: 16px;
}

.field label {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--soft);
}

.field label .req {
  color: var(--red-text);
}

.field input,
.field select,
.field textarea {
  font-family: var(--text-face);
  font-size: 16px;
  color: var(--text);
  background: var(--bg-2);
  border: 1px solid var(--line-strong);
  border-radius: 10px;
  padding: 13px 14px;
  width: 100%;
  appearance: none;
  transition: border-color 0.2s var(--ease);
}

.field select {
  background-image: linear-gradient(45deg, transparent 50%, var(--soft) 50%),
  linear-gradient(135deg, var(--soft) 50%, transparent 50%);
  background-position: calc(100% - 20px) 50%, calc(100% - 14px) 50%;
  background-size: 6px 6px, 6px 6px;
  background-repeat: no-repeat;
  padding-right: 40px;
}

.field textarea {
  min-height: 92px;
  resize: vertical;
}

.field input:focus,
.field select:focus,
.field textarea:focus {
  border-color: var(--red-text);
  outline: none;
}

.field input[aria-invalid="true"],
.field textarea[aria-invalid="true"],
.field select[aria-invalid="true"] {
  border-color: var(--red-text);
}

.err {
  font-size: 13px;
  color: var(--red-text);
  min-height: 0;
}

.err:empty {
  display: none;
}

.row2 {
  display: grid;
  gap: 16px;
}

@media (min-width: 560px) {
  .row2 {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }
}

.hp {
  position: absolute;
  left: -9999px;
  width: 1px;
  height: 1px;
  overflow: hidden;
}

.msg {
  border-radius: 12px;
  padding: 16px 18px;
  font-size: 15px;
  margin-bottom: 18px;
  border: 1px solid;
}

.msg--ok {
  background: rgba(120, 199, 170, 0.12);
  border-color: rgba(120, 199, 170, 0.45);
  color: #bfe9d8;
}

.msg--bad {
  background: rgba(201, 46, 52, 0.14);
  border-color: rgba(201, 46, 52, 0.5);
  color: #ffc9c6;
}

.msg[hidden] {
  display: none;
}

.msg b {
  display: block;
  font-family: var(--display);
  font-size: 19px;
  font-weight: 800;
  letter-spacing: -0.02em;
  margin-bottom: 6px;
}

.form__foot {
  margin-top: 8px;
  display: grid;
  gap: 14px;
}

/* ---------- footer ---------- */

.ftr {
  border-top: 1px solid var(--line);
  padding-block: clamp(48px, 5vw, 72px) 32px;
  background: var(--bg);
}

.ftr__top {
  display: grid;
  gap: clamp(28px, 3vw, 48px);
}

@media (min-width: 760px) {
  .ftr__top {
    grid-template-columns: minmax(0, 1.2fr) repeat(2, minmax(0, 1fr));
  }
}

.ftr h2 {
  font-size: clamp(26px, 3vw, 42px);
  max-width: 18ch;
}

.ftr__mail {
  display: inline-block;
  margin-top: 18px;
  font-family: var(--display);
  font-weight: 700;
  font-size: clamp(17px, 1.7vw, 22px);
  letter-spacing: -0.01em;
  text-decoration: none;
  border-bottom: 1px solid var(--line-strong);
  padding-bottom: 3px;
}

.ftr__mail:hover {
  color: var(--red-text);
}

.ftr__col h3 {
  font-family: var(--mono);
  font-weight: 400;
  font-size: 11px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted);
}

.ftr__col ul {
  margin-top: 14px;
  display: grid;
  gap: 9px;
}

.ftr__col a {
  text-decoration: none;
  color: var(--soft);
  font-size: 15px;
}

.ftr__col a:hover {
  color: var(--text);
}

.ftr__bottom {
  margin-top: clamp(40px, 4vw, 64px);
  padding-top: 22px;
  border-top: 1px solid var(--line);
  display: flex;
  flex-wrap: wrap;
  gap: 10px 22px;
  align-items: center;
}

.ftr__bottom p {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.06em;
  color: var(--muted);
  text-transform: uppercase;
}

/* ---------- small pages ---------- */

.doc {
  padding-block: clamp(48px, 6vw, 96px);
}

.doc h1 {
  font-size: clamp(34px, 5vw, 62px);
  max-width: 20ch;
}

.doc__body {
  margin-top: clamp(28px, 3vw, 44px);
  max-width: 68ch;
}

.doc__body h2 {
  font-size: clamp(21px, 2vw, 28px);
  margin-top: clamp(32px, 3vw, 44px);
}

.doc__body p,
.doc__body li {
  margin-top: 14px;
  color: var(--soft);
  font-size: 16px;
  line-height: 1.6;
}

.doc__body ul {
  list-style: disc;
  padding-left: 22px;
}

.doc__body a {
  color: var(--red-text);
}

.center {
  min-height: 70svh;
  display: grid;
  place-content: center;
  text-align: center;
  padding-block: clamp(60px, 8vw, 120px);
}

.center .lead {
  max-width: 36ch;
  margin-inline: auto;
  margin-top: 20px;
}

.center .btn {
  margin-top: 30px;
  justify-self: center;
}

/* ---------- v5: numbers as a visual element ---------- */

.stats--6,
.stats--4 {
  grid-template-columns: repeat(2, minmax(0, 1fr));
}

@media (min-width: 640px) {
  .stats--6 {
    grid-template-columns: repeat(3, minmax(0, 1fr));
  }
}

@media (min-width: 900px) {
  .stats--4 {
    grid-template-columns: repeat(4, minmax(0, 1fr));
  }
}

.stats--6 .stat,
.stats--4 .stat {
  padding-inline: clamp(14px, 2.4vw, 34px);
}

.stats--6 .stat b,
.stats--4 .stat b {
  font-size: clamp(31px, 9.4vw, 78px);
  font-stretch: 88%;
}

.stats--big .stat b {
  font-size: clamp(36px, 10.6vw, 104px);
}

/* Once the grid goes to three or four columns the cell, not the screen, sets the size. */
@media (min-width: 640px) {
  .stats--6 .stat b {
    font-size: clamp(40px, 6.4vw, 78px);
  }
}

@media (min-width: 900px) {
  .stats--4 .stat b {
    font-size: clamp(40px, 4.6vw, 78px);
  }
  .stats--big .stat b {
    font-size: clamp(44px, 5vw, 84px);
  }
}

.stat b small {
  font-size: 0.42em;
  letter-spacing: -0.01em;
}

.stat--hot b {
  color: var(--red-text);
}

.stats--6 .stat span,
.stats--4 .stat span {
  font-size: 16px;
}

.kicker {
  margin-top: clamp(24px, 3vw, 40px);
  font-family: var(--display);
  font-weight: 600;
  font-size: clamp(18px, 2vw, 26px);
  line-height: 1.25;
  letter-spacing: -0.015em;
  color: var(--soft);
  max-width: 46ch;
  text-wrap: pretty;
}

.kicker strong {
  color: var(--text);
  font-weight: 800;
}

.mega {
  font-size: clamp(58px, 15.5vw, 200px);
  font-stretch: 92%;
  letter-spacing: -0.04em;
  line-height: 0.88;
}

.shot__in .mega {
  max-width: none;
}

.hd--sm {
  font-size: clamp(30px, 4vw, 54px);
}

.hd--wide {
  max-width: 24ch;
}

/* ---------- v5: brand campaigns ---------- */

.brands {
  display: grid;
  gap: 10px;
  margin-top: clamp(28px, 3.4vw, 48px);
}

@media (min-width: 560px) {
  .brands {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }
}

@media (min-width: 1040px) {
  .brands {
    grid-template-columns: repeat(4, minmax(0, 1fr));
  }
}

.bcard {
  border: 1px solid var(--line);
  border-radius: var(--r);
  background: var(--bg);
  padding: clamp(20px, 2.2vw, 28px);
}

.bcard__mark {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-family: var(--display);
  font-weight: 800;
  font-size: 15px;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--text);
  min-height: 30px;
}

.bcard__mark img {
  width: 30px;
  height: 30px;
}

.bcard b {
  display: block;
  margin-top: 18px;
  font-family: var(--display);
  font-weight: 800;
  font-size: clamp(60px, 16vw, 84px);
  font-stretch: 88%;
  line-height: 0.86;
  letter-spacing: -0.04em;
}

@media (min-width: 560px) {
  .bcard b {
    font-size: clamp(52px, 5.4vw, 78px);
  }
}

.bcard__what {
  display: block;
  margin-top: 10px;
  font-size: 17px;
  line-height: 1.3;
  color: var(--text);
}

.bcard p {
  margin-top: 10px;
  font-size: 16px;
  line-height: 1.45;
  color: var(--muted);
}

.crewed {
  margin-top: 10px;
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 12px 26px;
  border: 1px solid rgba(201, 46, 52, 0.42);
  border-radius: var(--r);
  background: linear-gradient(140deg, rgba(201, 46, 52, 0.22), rgba(201, 46, 52, 0.05));
  padding: clamp(18px, 2.2vw, 28px);
}

.crewed p {
  flex: 1 1 260px;
  font-family: var(--display);
  font-weight: 700;
  font-size: clamp(18px, 1.8vw, 24px);
  line-height: 1.2;
  letter-spacing: -0.015em;
}

.also {
  margin-top: clamp(22px, 2.6vw, 34px);
  font-size: 16px;
  line-height: 1.6;
  color: var(--soft);
  max-width: 78ch;
}

.also strong {
  color: var(--text);
  font-weight: 600;
}

/* ---------- v5: founder ---------- */

.founder {
  display: grid;
  gap: clamp(28px, 4vw, 64px);
}

.founder__pic img {
  width: min(100%, 300px);
  border-radius: var(--r);
  border: 1px solid var(--line);
}

@media (min-width: 860px) {
  .founder {
    grid-template-columns: minmax(0, 0.62fr) minmax(0, 1fr);
    align-items: start;
  }
  .founder__pic img {
    width: 100%;
    max-width: 400px;
  }
}

.founder__tag {
  margin-top: 14px;
  font-family: var(--display);
  font-weight: 700;
  font-size: var(--type-lead);
  letter-spacing: -0.015em;
  color: var(--red-text);
}

.facts {
  margin: clamp(24px, 3vw, 36px) 0 0;
  border-top: 1px solid var(--line);
}

.facts > div {
  padding-block: 14px;
  border-bottom: 1px solid var(--line);
}

.facts dt {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--muted);
}

.facts dd {
  margin: 6px 0 0;
  font-size: 16px;
  line-height: 1.5;
  color: var(--text);
  max-width: 54ch;
}

@media (min-width: 640px) {
  .facts > div {
    display: grid;
    grid-template-columns: 150px minmax(0, 1fr);
    gap: 18px;
    align-items: baseline;
  }
  .facts dd {
    margin: 0;
  }
}

.founder__rule {
  margin-top: clamp(22px, 2.6vw, 32px);
  font-family: var(--display);
  font-weight: 600;
  font-size: clamp(19px, 2.1vw, 27px);
  line-height: 1.2;
  letter-spacing: -0.015em;
  color: var(--soft);
  max-width: 30ch;
}

.founder__rule strong {
  color: var(--text);
  font-weight: 800;
}

/* ---------- v5: one against twelve ---------- */

.twelve {
  display: grid;
  gap: clamp(20px, 3vw, 56px);
}

@media (min-width: 900px) {
  .twelve {
    grid-template-columns: auto minmax(0, 1fr);
    align-items: end;
  }
}

.twelve__n {
  display: flex;
  align-items: center;
  gap: clamp(12px, 2vw, 26px);
}

.twelve__n b {
  font-family: var(--display);
  font-weight: 800;
  font-size: clamp(110px, 30vw, 250px);
  font-stretch: 88%;
  line-height: 0.78;
  letter-spacing: -0.05em;
}

.twelve__n b:last-child {
  color: transparent;
  -webkit-text-stroke: 2px var(--red-text);
}

.twelve__n i {
  flex: 0 0 clamp(26px, 6vw, 72px);
  height: 2px;
  background: var(--line-strong);
}

.pcard {
  border: 1px solid var(--line-strong);
  border-left: 3px solid var(--c, var(--red));
  border-radius: 6px var(--r) var(--r) 6px;
  background: var(--bg-3);
  padding: clamp(20px, 2.4vw, 30px);
}

.wrap > .pcard {
  margin-top: clamp(28px, 3vw, 44px);
  max-width: 680px;
}

.pcard__top {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  justify-content: space-between;
  gap: 10px;
}

.pcard h3 {
  margin-top: 16px;
  font-size: clamp(30px, 3.6vw, 48px);
}

.pcard p {
  margin-top: 12px;
  font-size: 16px;
  line-height: 1.5;
  color: var(--soft);
  max-width: 48ch;
}

.pcard__go {
  display: inline-flex;
  align-items: center;
  min-height: 44px;
  margin-top: 10px;
  font-family: var(--display);
  font-weight: 700;
  font-size: 16px;
  letter-spacing: -0.01em;
  color: var(--c, var(--red-text));
  text-underline-offset: 4px;
}

.beta {
  display: inline-block;
  font-family: var(--mono);
  font-size: 10.5px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  line-height: 1;
  color: var(--text);
  background: rgba(255, 255, 255, 0.07);
  border: 1px solid var(--line-strong);
  border-radius: 999px;
  padding: 7px 11px;
  white-space: nowrap;
}

.tile .beta {
  margin-top: auto;
  align-self: flex-start;
}

.tile p {
  margin-bottom: 16px;
}

.poses {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  align-items: end;
  gap: clamp(6px, 1.4vw, 18px);
  border: 1px solid var(--line);
  border-radius: var(--r);
  background: radial-gradient(120% 90% at 70% 15%, rgba(144, 182, 237, 0.14), transparent 60%), var(--bg-3);
  padding: clamp(18px, 2.4vw, 30px) clamp(12px, 2vw, 26px);
}

.poses img {
  width: 100%;
  filter: drop-shadow(0 12px 22px rgba(0, 0, 0, 0.5));
}

.clips {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: clamp(8px, 1.2vw, 16px);
}

.clips img {
  width: 100%;
  border-radius: 10px;
  border: 1px solid var(--line);
}

.memhead {
  display: grid;
  gap: 20px;
  align-items: end;
}

.memhead__pet {
  width: clamp(130px, 34vw, 220px);
  filter: drop-shadow(0 12px 22px rgba(0, 0, 0, 0.5));
}

@media (min-width: 760px) {
  .memhead {
    grid-template-columns: minmax(0, 1fr) auto;
  }
}

/* ---------- v5: tap targets, 44px minimum ---------- */

.brand,
.btn--sm {
  min-height: 44px;
}

.ftr__mail,
.ftr__col a,
.ftr__bottom a {
  display: inline-flex;
  align-items: center;
  min-height: 44px;
}

.ftr__col ul {
  gap: 0;
  margin-top: 6px;
}

/* ---------- utilities ---------- */

.t-pre {
  --c: var(--pre);
}

.t-live {
  --c: var(--live);
}

.t-post {
  --c: var(--post);
}

.lk {
  color: var(--red-text);
}

.mid {
  align-items: center;
}

.gap-xs {
  margin-top: 13px;
}

.gap-sm {
  margin-top: 18px;
}

.gap-md {
  margin-top: 22px;
}

.gap-lg {
  margin-top: clamp(28px, 3vw, 44px);
}

.gap-xl {
  margin-top: clamp(34px, 4vw, 60px);
}

.ftr__bottom--bare {
  margin-top: 0;
  border-top: 0;
  padding-top: 0;
}

/* ==========================================================================
   v6: a chaptered page that opens and closes
   ========================================================================== */

:root {
  --hdr: 63px;
  --bar: 44px;
  --rail: 0px;
  --section-space: clamp(52px, 8vw, 120px);
}

@media (min-width: 1024px) {
  :root {
    --bar: 0px;
    --rail: 60px;
  }
}

@media (min-width: 1680px) {
  :root {
    --rail: 184px;
  }
}

html {
  scroll-padding-top: calc(var(--hdr) + var(--bar) + 14px);
}

/* The right gutter belongs to the chapter rail, so nothing can sit under it. */
.page {
  padding-right: var(--rail);
}

.hdr .btn {
  margin-left: auto;
}

summary {
  list-style: none;
  cursor: pointer;
}

summary::-webkit-details-marker {
  display: none;
}

[tabindex="-1"]:focus {
  outline: none;
}

@keyframes rise {
  from {
    opacity: 0;
    transform: translateY(10px);
  }
  to {
    opacity: 1;
    transform: none;
  }
}

/* ---------- chapter rail (1024 and wider) ---------- */

.rail {
  display: none;
}

@media (min-width: 1024px) {
  .rail {
    display: flex;
    align-items: center;
    position: fixed;
    z-index: 30;
    top: var(--hdr);
    right: 0;
    bottom: 0;
    width: var(--rail);
    border-left: 1px solid var(--line);
    background: var(--bg);
  }
  .rail ol {
    width: 100%;
  }
  .rail a {
    position: relative;
    display: flex;
    align-items: center;
    justify-content: center;
    gap: 14px;
    min-height: 46px;
    text-decoration: none;
    color: var(--muted);
    transition: color 0.2s var(--ease);
  }
  .rail a::before {
    content: "";
    position: absolute;
    left: -1px;
    top: 9px;
    bottom: 9px;
    width: 2px;
    background: transparent;
    transition: background 0.2s var(--ease);
  }
  .rail a:hover {
    color: var(--text);
  }
  .rail a[aria-current] {
    color: var(--text);
  }
  .rail a[aria-current]::before {
    background: var(--red-text);
  }
  .rail a[aria-current] .rail__n {
    color: var(--red-text);
  }
  .rail__n {
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.08em;
  }
  /* Under 1280 the rail is numbered ticks; the label shows on hover and focus. */
  .rail__t {
    position: absolute;
    right: calc(100% + 10px);
    top: 50%;
    transform: translateY(-50%);
    white-space: nowrap;
    background: var(--bg-3);
    border: 1px solid var(--line-strong);
    border-radius: 8px;
    padding: 9px 13px;
    font-family: var(--display);
    font-weight: 700;
    font-size: 14px;
    letter-spacing: -0.01em;
    color: var(--text);
    opacity: 0;
    pointer-events: none;
    transition: opacity 0.15s var(--ease);
  }
  .rail a:hover .rail__t,
  .rail a:focus-visible .rail__t {
    opacity: 1;
  }
}

@media (min-width: 1680px) {
  .rail a {
    justify-content: flex-start;
    padding-left: 24px;
  }
  .rail__t {
    position: static;
    transform: none;
    background: none;
    border: 0;
    padding: 0;
    opacity: 1;
    color: inherit;
    font-weight: 600;
  }
}

/* ---------- chapter bar and contents sheet (under 1024) ---------- */

.chapbar {
  position: sticky;
  top: var(--hdr);
  z-index: 30;
  background: rgba(15, 17, 21, 0.97);
  border-bottom: 1px solid var(--line);
}

.chapbar summary {
  position: relative;
  display: flex;
  align-items: center;
  gap: 12px;
  height: 44px;
  padding-inline: var(--pad);
  font-family: var(--mono);
  font-size: 12px;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--text);
}

.chapbar summary:focus-visible {
  outline-offset: -3px;
}

.chapbar__now b {
  font-weight: 400;
  color: var(--red-text);
}

.chapbar__now i {
  font-style: normal;
  color: var(--muted);
  margin-inline: 6px;
}

.chapbar__ico {
  margin-left: auto;
  width: 9px;
  height: 9px;
  border-right: 1.5px solid var(--soft);
  border-bottom: 1.5px solid var(--soft);
  transform: translateY(-2px) rotate(45deg);
  transition: transform 0.22s var(--ease);
}

.chapbar[open] .chapbar__ico {
  transform: translateY(2px) rotate(-135deg);
}

.chapbar__line {
  position: absolute;
  left: 0;
  right: 0;
  bottom: -1px;
  height: 2px;
}

.chapbar__line i {
  display: block;
  height: 100%;
  background: var(--red-text);
  transform-origin: left center;
  transform: scaleX(var(--p, 0));
  transition: transform 0.3s var(--ease);
}

.chapbar__sheet {
  position: absolute;
  left: 0;
  right: 0;
  top: 100%;
  max-height: calc(100svh - var(--hdr) - 44px);
  overflow: auto;
  background: var(--bg-2);
  border-bottom: 1px solid var(--line-strong);
  box-shadow: 0 40px 80px rgba(0, 0, 0, 0.7);
  padding: 4px var(--pad) 14px;
}

.js .chapbar[open] .chapbar__sheet {
  animation: rise 0.22s var(--ease) both;
}

.chapbar__sheet a {
  display: flex;
  align-items: center;
  gap: 16px;
  min-height: 50px;
  border-bottom: 1px solid var(--line);
  text-decoration: none;
  font-family: var(--display);
  font-weight: 700;
  font-size: 19px;
  letter-spacing: -0.015em;
}

.chapbar__sheet li:last-child a {
  border-bottom: 0;
}

.chapbar__sheet a span {
  flex: 0 0 26px;
  font-family: var(--mono);
  font-weight: 400;
  font-size: 12px;
  letter-spacing: 0.08em;
  color: var(--muted);
}

.chapbar__sheet a[aria-current],
.chapbar__sheet a[aria-current] span {
  color: var(--red-text);
}

@media (min-width: 1024px) {
  .chapbar {
    display: none;
  }
}

/* ---------- chapters ---------- */

.chap + .chap {
  border-top: 1px solid var(--line);
}

.mark {
  display: flex;
  align-items: center;
  gap: 12px;
  margin-bottom: 18px;
  font-family: var(--mono);
  font-size: 12px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--red-text);
}

.mark span {
  border: 1px solid var(--line-strong);
  border-radius: 999px;
  padding: 5px 9px;
  line-height: 1;
  letter-spacing: 0.08em;
  color: var(--text);
  background: rgba(8, 9, 11, 0.5);
}

.band--top {
  padding-top: clamp(40px, 6vw, 96px);
}

.band--flush {
  padding-top: 0;
}

#story > .wrap {
  padding-bottom: var(--section-space);
}

.shot {
  min-height: clamp(300px, 42vh, 620px);
}

.shot--short {
  min-height: clamp(260px, 34vh, 520px);
}

.shot--move,
.shot--intro,
.shot--close {
  min-height: clamp(400px, 52vh, 760px);
}

@media (min-width: 768px) {
  .shot {
    min-height: clamp(420px, 62vh, 640px);
  }
  .shot--short {
    min-height: clamp(380px, 50vh, 560px);
  }
  .shot--move,
  .shot--intro,
  .shot--close {
    min-height: clamp(480px, 76vh, 780px);
  }
}

.shot--move .shot__in h2 {
  max-width: 16ch;
  font-size: clamp(36px, 7vw, 96px);
}

.shot--move .shot__media img {
  object-position: 50% 30%;
}

.stats--3 {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.stats--3 .stat {
  padding: clamp(16px, 3vw, 40px) clamp(10px, 2.4vw, 34px);
}

.stats--3 .stat b {
  font-size: clamp(26px, 7.4vw, 96px);
  font-stretch: 88%;
}

.stats--3 .stat span {
  font-size: clamp(13px, 1.3vw, 16px);
}

@media (max-width: 639px) {
  .stats--6 {
    grid-template-columns: repeat(3, minmax(0, 1fr));
  }
  .stats--6 .stat {
    padding: 16px 10px;
  }
  .stats--6 .stat b {
    font-size: 7vw;
  }
  .stats--6 .stat span,
  .stats--4 .stat span {
    font-size: 13.5px;
    margin-top: 8px;
  }
  .stats--4 .stat {
    padding: 18px 12px;
  }
}

/* ---------- tabs ---------- */

.tabs {
  margin-top: clamp(28px, 4vw, 56px);
}

.tabs__list {
  display: flex;
  border-bottom: 1px solid var(--line-strong);
}

.tabs__list [role="tab"] {
  flex: 1 1 auto;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 50px;
  padding: 0 6px;
  margin-bottom: -1px;
  border-bottom: 3px solid transparent;
  font-family: var(--display);
  font-weight: 700;
  font-size: 14.5px;
  letter-spacing: -0.01em;
  white-space: nowrap;
  text-decoration: none;
  color: var(--soft);
  transition: color 0.2s var(--ease), border-color 0.2s var(--ease);
}

.tabs__list [role="tab"]:hover {
  color: var(--text);
}

.js .tabs__list [role="tab"][aria-selected="true"] {
  color: var(--text);
  border-bottom-color: var(--red-text);
}

@media (min-width: 640px) {
  .tabs__list [role="tab"] {
    flex: 0 0 auto;
    padding: 0 22px;
    font-size: 18px;
  }
}

.tabs__panel {
  padding-top: clamp(24px, 3vw, 44px);
}

html:not(.js) .tabs__panel + .tabs__panel {
  margin-top: 40px;
  border-top: 1px solid var(--line);
}

[role="tabpanel"][hidden] {
  display: none;
}

.js [role="tabpanel"].is-in {
  animation: rise 0.24s var(--ease) both;
}

/* Panels share one grid cell so the page keeps its height when you switch. */
.js .tabs--stack .tabs__panels {
  display: grid;
}

.js .tabs--stack .tabs__panels > [role="tabpanel"] {
  grid-area: 1 / 1;
  min-width: 0;
}

.js .tabs--stack .tabs__panels > [hidden] {
  display: block;
  visibility: hidden;
}

@media (min-width: 1024px) {
  .js .tabs__panels,
  .js .px__panels {
    display: grid;
  }
  .js .tabs__panels > [role="tabpanel"],
  .js .px__panels > [role="tabpanel"] {
    grid-area: 1 / 1;
    min-width: 0;
  }
  .js .tabs__panels > [hidden] {
    display: block;
    visibility: hidden;
  }
  .js .px__panels > [hidden] {
    display: grid;
    visibility: hidden;
  }
}

.ph {
  font-size: clamp(26px, 3.4vw, 48px);
}

.pl {
  margin-top: 10px;
  font-size: clamp(16px, 1.5vw, 20px);
  line-height: 1.4;
  color: var(--soft);
  max-width: 52ch;
}

.tabs__panel .stats,
.tabs__panel .brands {
  margin-top: clamp(20px, 2.4vw, 32px);
}

.tabs__panel .kicker {
  margin-top: 20px;
  font-size: clamp(16px, 1.7vw, 22px);
}

/* The six works: a strip you swipe on a phone, a grid on a desk. */
.works {
  display: grid;
  grid-auto-flow: column;
  grid-auto-columns: 68%;
  gap: 12px;
  margin: clamp(20px, 2.4vw, 32px) calc(var(--pad) * -1) 0;
  padding: 0 var(--pad) 6px;
  overflow-x: auto;
  scroll-snap-type: x mandatory;
  scroll-padding-inline: var(--pad);
  scrollbar-width: none;
}

.works::-webkit-scrollbar {
  display: none;
}

.works li {
  scroll-snap-align: start;
}

.works img {
  width: 100%;
  border-radius: 10px;
  border: 1px solid var(--line);
}

.works figcaption {
  margin-top: 12px;
}

.works h4 {
  font-size: clamp(16px, 1.4vw, 20px);
}

.works p {
  margin-top: 6px;
  font-size: 14px;
  line-height: 1.4;
  color: var(--soft);
}

.works .num {
  display: block;
  margin-top: 8px;
  font-family: var(--mono);
  font-size: 12px;
  letter-spacing: 0.02em;
  color: var(--text);
}

@media (min-width: 640px) {
  .works {
    grid-auto-columns: 40%;
  }
}

@media (min-width: 1024px) {
  .works {
    grid-auto-flow: row;
    grid-template-columns: repeat(3, minmax(0, 1fr));
    gap: clamp(14px, 1.6vw, 22px);
    margin-inline: 0;
    padding: 0;
    overflow: visible;
  }
}

/* campaigns, compact on a phone */
.brands {
  grid-template-columns: repeat(2, minmax(0, 1fr));
}

@media (max-width: 559px) {
  .bcard {
    padding: 14px;
    border-radius: 14px;
  }
  .bcard__mark {
    font-size: 12.5px;
    gap: 8px;
  }
  .bcard__mark img {
    width: 24px;
    height: 24px;
  }
  .bcard b {
    margin-top: 12px;
    font-size: clamp(34px, 10.5vw, 48px);
  }
  .bcard__what {
    font-size: 14.5px;
  }
  .bcard p {
    font-size: 13.5px;
    margin-top: 6px;
  }
  .also {
    font-size: 14.5px;
  }
}

/* founder, inside its tab */
.founder__pic img {
  width: 132px;
  border-radius: 14px;
}

@media (min-width: 860px) {
  .founder {
    grid-template-columns: minmax(0, 0.42fr) minmax(0, 1fr);
  }
  .founder__pic img {
    width: 100%;
    max-width: 340px;
    border-radius: var(--r);
  }
}

.facts dd {
  font-size: 15.5px;
}

/* ---------- 02 the move ---------- */

.movewrap {
  padding-block: clamp(28px, 4vw, 64px) clamp(52px, 7vw, 104px);
}

.beats {
  display: grid;
  margin: 0;
  gap: 0;
}

.beats li {
  border: 0;
  border-radius: 0;
  background: none;
  padding: 20px 0;
  border-top: 2px solid var(--line-strong);
}

.beats__k {
  display: block;
  font-family: var(--mono);
  font-size: 12px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted);
}

.beats h3 {
  margin-top: 12px;
  font-size: clamp(25px, 2.7vw, 38px);
  line-height: 1.02;
  max-width: 16ch;
}

.beats p {
  margin-top: 10px;
  font-size: clamp(17px, 1.5vw, 20px);
  line-height: 1.42;
  color: var(--soft);
  max-width: 34ch;
}

.beats .beats__now {
  border-top-color: var(--red-text) !important;
  background: none !important;
}

.beats__now .beats__k {
  color: var(--red-text);
}

@media (min-width: 900px) {
  .beats {
    grid-template-columns: repeat(3, minmax(0, 1fr));
    gap: clamp(24px, 3vw, 56px);
  }
  .beats li {
    padding: 24px 0 0;
  }
}

.same {
  margin-top: clamp(20px, 4.4vw, 72px);
}

.same p {
  font-family: var(--display);
  font-weight: 800;
  font-size: clamp(27px, 5vw, 72px);
  font-stretch: 94%;
  line-height: 1;
  letter-spacing: -0.03em;
  text-wrap: balance;
}

.same p + p {
  margin-top: 0.14em;
  color: var(--red-text);
}

/* the statement: the loudest thing on the page after the hero */
.credo {
  background: var(--red);
  padding-block: clamp(56px, 9vw, 136px);
}

.credo h2 {
  max-width: none;
  font-size: clamp(40px, 10.2vw, 118px);
  font-stretch: 92%;
  line-height: 0.94;
  letter-spacing: -0.035em;
}

.credo h2 span {
  display: block;
  color: #fff;
}

.credo h2 span + span {
  margin-top: 0.2em;
  color: #0b0c0e;
}

.credo p {
  margin-top: clamp(24px, 3vw, 48px);
  max-width: 34ch;
  font-size: clamp(18px, 2vw, 26px);
  font-weight: 500;
  line-height: 1.38;
  color: #fff;
}

/* why us: three numbers, no cards */
.why {
  display: grid;
  margin-top: clamp(24px, 4vw, 64px);
}

.why li {
  display: grid;
  grid-template-columns: minmax(0, 33%) minmax(0, 1fr);
  gap: 14px;
  align-items: start;
  padding-block: 18px;
  border-top: 1px solid var(--line);
}

.why b {
  font-family: var(--display);
  font-weight: 800;
  font-size: clamp(40px, 11.4vw, 60px);
  font-stretch: 86%;
  line-height: 0.86;
  letter-spacing: -0.04em;
}

.why b small {
  font-size: 0.42em;
  letter-spacing: -0.01em;
}

.why__one b {
  color: transparent;
  -webkit-text-stroke: 2px var(--red-text);
}

.why h3 {
  font-size: clamp(19px, 1.8vw, 26px);
}

.why p {
  margin-top: 7px;
  font-size: 15.5px;
  line-height: 1.45;
  color: var(--soft);
  max-width: 36ch;
}

@media (min-width: 900px) {
  .why {
    grid-template-columns: repeat(3, minmax(0, 1fr));
    gap: clamp(24px, 3vw, 56px);
  }
  .why li {
    display: block;
    padding: 0;
    border: 0;
  }
  .why b {
    display: block;
    /* sized to its column, so 583K never runs into the next number */
    font-size: clamp(80px, 8.2vw, 150px);
    line-height: 0.8;
  }
  .why li > div {
    margin-top: clamp(20px, 2.4vw, 32px);
    padding-top: 18px;
    border-top: 1px solid var(--line-strong);
  }
  .why p {
    font-size: 17px;
  }
}

/* ---------- 03 studio crew ---------- */

.twelve__n b {
  font-size: clamp(76px, 21vw, 230px);
}

.pains {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 8px;
  align-items: start;
  margin-top: clamp(22px, 3vw, 44px);
}

@media (min-width: 1024px) {
  .pains {
    grid-template-columns: repeat(4, minmax(0, 1fr));
    gap: 10px;
    align-items: stretch;
  }
}

.pain {
  border: 1px solid var(--line);
  border-radius: 14px;
  background: var(--bg-2);
}

.pain summary {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 10px;
  min-height: 58px;
  padding: 10px 14px;
  font-family: var(--display);
  font-weight: 700;
  font-size: clamp(15px, 1.5vw, 20px);
  line-height: 1.12;
  letter-spacing: -0.01em;
}

.pain summary::after,
.what summary::after {
  content: "";
  flex: 0 0 12px;
  height: 12px;
  color: var(--red-text);
  background: linear-gradient(currentColor, currentColor) center / 100% 2px no-repeat,
    linear-gradient(currentColor, currentColor) center / 2px 100% no-repeat;
}

.pain[open] summary::after,
.what[open] summary::after {
  background: linear-gradient(currentColor, currentColor) center / 100% 2px no-repeat;
}

.pain p {
  padding: 0 14px 14px;
  font-size: 14.5px;
  line-height: 1.45;
  color: var(--soft);
}

.js .pain[open] > p,
.js .what[open] > :not(summary),
.js .disc[open] > .disc__body {
  animation: rise 0.24s var(--ease) both;
}

.shot--intro .lead {
  max-width: 38ch;
}

.mega {
  font-size: clamp(40px, 10vw, 112px);
  line-height: 0.92;
}

.points {
  display: grid;
  border-bottom: 1px solid var(--line);
}

.points li {
  padding-block: 16px;
  border-top: 1px solid var(--line);
}

.points li:first-child {
  border-top: 0;
}

.points h3 {
  font-size: clamp(19px, 1.9vw, 28px);
}

.points p {
  margin-top: 6px;
  font-size: 15.5px;
  line-height: 1.45;
  color: var(--soft);
  max-width: 44ch;
}

.points__hot h3 {
  color: var(--red-text);
}

@media (min-width: 900px) {
  .points {
    grid-template-columns: repeat(3, minmax(0, 1fr));
    gap: clamp(24px, 3vw, 56px);
    border: 0;
    padding-block: clamp(28px, 3vw, 48px) 0;
  }
  .points li,
  .points li:first-child {
    padding: 0 0 0 18px;
    border: 0;
    border-left: 2px solid var(--line-strong);
  }
  .points .points__hot {
    border-left-color: var(--red-text);
  }
  .points p {
    font-size: 17px;
  }
}

/* the crew: twelve roles by stage */
.roles {
  display: grid;
  gap: 16px;
  margin-top: clamp(22px, 3vw, 44px);
}

.roles__stage {
  display: flex;
  align-items: center;
  gap: 9px;
  margin-bottom: 10px;
  font-family: var(--mono);
  font-weight: 400;
  font-size: 11px;
  letter-spacing: 0.14em;
  line-height: 1.3;
  text-transform: uppercase;
  color: var(--c);
}

.roles__stage::before {
  content: "";
  flex: 0 0 14px;
  height: 2px;
  background: var(--c);
}

.roles ul {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 8px;
}

.role {
  position: relative;
  overflow: hidden;
  border: 1px solid var(--line);
  border-radius: 14px;
  background: var(--bg-2);
  padding: 14px 14px 16px 16px;
}

.role::before {
  content: "";
  position: absolute;
  inset: 0 auto 0 0;
  width: 3px;
  background: var(--c);
}

.role h4 {
  font-size: clamp(16px, 1.5vw, 20px);
  letter-spacing: -0.01em;
}

.role p {
  margin-top: 7px;
  font-size: 13.5px;
  line-height: 1.4;
  color: var(--soft);
}

@media (min-width: 1024px) {
  .roles {
    grid-template-columns: repeat(4, minmax(0, 1fr));
    gap: 10px;
  }
  .roles__g--wide {
    grid-column: span 2;
  }
  .roles ul {
    grid-template-columns: minmax(0, 1fr);
    gap: 10px;
  }
  .roles__g--wide ul {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }
  .role {
    min-height: 112px;
    padding: 18px 16px 18px 20px;
  }
  .role p {
    font-size: 14px;
  }
}

/* Under 1024 with the script running the tiles become chips, and one line reads out. */
.roles--chips ul {
  display: flex;
  flex-wrap: wrap;
}

.roles--chips .role {
  overflow: visible;
  border: 0;
  border-radius: 0;
  background: none;
  padding: 0;
}

.roles--chips .role::before,
.roles--chips .role p {
  display: none;
}

.role__btn {
  min-height: 44px;
  padding: 0 16px;
  border: 1px solid var(--line-strong);
  border-radius: 999px;
  background: transparent;
  font: inherit;
  letter-spacing: inherit;
  font-size: 15px;
  color: var(--text);
  cursor: pointer;
  transition: background 0.2s var(--ease), color 0.2s var(--ease), border-color 0.2s var(--ease);
}

.role__btn[aria-pressed="true"] {
  background: var(--c);
  border-color: var(--c);
  color: #08090b;
}

.roles__out {
  min-height: 62px;
  border-left: 3px solid var(--c, var(--red));
  padding: 2px 0 2px 14px;
  font-size: 16px;
  line-height: 1.4;
  color: var(--text);
}

.roles__out[hidden] {
  display: none;
}

.roles__out b {
  display: block;
  margin-bottom: 4px;
  font-family: var(--mono);
  font-weight: 400;
  font-size: 11px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--c);
}

.roles + .approve {
  margin-top: clamp(18px, 2.4vw, 32px);
}

/* the three-stage map */
.map {
  display: grid;
  gap: 8px;
  margin-top: clamp(22px, 3vw, 44px);
}

.map__stage {
  display: grid;
  grid-template-columns: auto minmax(0, 1fr);
  gap: 16px;
  border: 1px solid var(--line);
  border-left: 3px solid var(--c);
  border-radius: 6px 14px 14px 6px;
  background: var(--bg-2);
  padding: 16px 16px 16px 14px;
}

.map__stage .layer__n {
  font-size: 52px;
  line-height: 0.86;
}

.map__stage .layer__tag {
  display: block;
  line-height: 1.4;
}

.map__stage h3 {
  margin-top: 6px;
  font-size: clamp(20px, 2.2vw, 32px);
}

.map__stage p {
  margin-top: 6px;
  font-size: 15px;
  line-height: 1.42;
  color: var(--soft);
}

.chips {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  margin-top: 12px;
}

.chip {
  display: inline-flex;
  align-items: center;
  min-height: 44px;
  padding: 0 18px;
  border: 1px solid var(--c, var(--line-strong));
  border-radius: 999px;
  font-family: var(--display);
  font-weight: 700;
  font-size: 15px;
  letter-spacing: -0.01em;
  color: var(--text);
  text-decoration: none;
  transition: background 0.2s var(--ease), color 0.2s var(--ease);
}

.chip:hover {
  background: rgba(255, 255, 255, 0.07);
}

@media (min-width: 900px) {
  .map {
    grid-template-columns: repeat(3, minmax(0, 1fr));
    gap: 10px;
  }
  .map__stage {
    display: flex;
    flex-direction: column;
    border-left: 1px solid var(--line);
    border-top: 3px solid var(--c);
    border-radius: 6px 6px var(--r) var(--r);
    padding: clamp(20px, 2.4vw, 30px);
  }
  .map__stage .layer__n {
    font-size: clamp(64px, 7vw, 100px);
  }
  .map__stage > div {
    display: flex;
    flex: 1;
    flex-direction: column;
    margin-top: 16px;
  }
  .map__stage p {
    font-size: 16px;
  }
  .map__stage .chips {
    margin-top: auto;
    padding-top: 20px;
  }
}

/* ---------- 04 the product explorer ---------- */

.px {
  margin-top: clamp(24px, 4vw, 56px);
}

.px__list {
  display: grid;
  gap: 8px;
}

.px__tab {
  display: grid;
  grid-template-columns: minmax(0, 1fr) auto;
  gap: 3px 12px;
  align-items: start;
  border: 1px solid var(--line);
  border-left: 3px solid var(--c);
  border-radius: 6px 14px 14px 6px;
  background: var(--bg-2);
  padding: 12px 14px 13px;
  text-decoration: none;
  transition: background 0.2s var(--ease), border-color 0.2s var(--ease);
}

.px__stage {
  grid-column: 1;
  font-family: var(--mono);
  font-size: 10.5px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--c);
}

.px__tab .beta {
  grid-column: 2;
  grid-row: 1 / span 2;
  font-size: 9.5px;
  padding: 6px 9px;
}

.px__name {
  grid-column: 1;
  font-family: var(--display);
  font-weight: 800;
  font-size: clamp(20px, 2vw, 27px);
  letter-spacing: -0.02em;
  line-height: 1.05;
}

.px__line {
  grid-column: 1 / -1;
  margin-top: 3px;
  font-size: 14px;
  line-height: 1.35;
  color: var(--soft);
}

.px__tab:hover {
  background: var(--bg-3);
}

.js .px__tab[aria-selected="true"] {
  background: var(--bg-3);
  border-color: var(--c);
  box-shadow: inset 0 0 0 1px var(--c);
}

@media (min-width: 900px) {
  .px__list {
    grid-template-columns: repeat(4, minmax(0, 1fr));
    gap: 10px;
  }
  .px__tab {
    display: flex;
    flex-direction: column;
    gap: 6px;
    border-left: 1px solid var(--line);
    border-top: 3px solid var(--c);
    border-radius: 6px 6px 14px 14px;
    padding: 16px 16px 18px;
  }
  .px__tab .beta {
    align-self: flex-start;
    margin-top: auto;
  }
  .px__line {
    margin-bottom: 10px;
  }
}

.px__panels {
  display: grid;
  gap: 10px;
  margin-top: 10px;
}

.px__panel {
  display: grid;
  gap: clamp(18px, 2.6vw, 36px);
  border: 1px solid var(--line);
  border-top: 3px solid var(--c);
  border-radius: 6px 6px var(--r) var(--r);
  background: var(--bg-2);
  padding: clamp(18px, 3vw, 44px);
}

.px__panel > * {
  min-width: 0;
}

.px__label {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--c);
}

.px__panel h3 {
  margin-top: 12px;
  max-width: 17ch;
  font-size: clamp(29px, 4vw, 56px);
}

.px__promise {
  margin-top: 12px;
  max-width: 36ch;
  font-size: var(--type-lead);
  line-height: 1.36;
  color: var(--soft);
  text-wrap: pretty;
}

@media (min-width: 1024px) {
  .px__panel {
    grid-template-columns: minmax(0, 1fr) minmax(0, 0.9fr);
    grid-template-areas: "head vis" "body vis";
    grid-template-rows: auto 1fr;
    align-items: start;
  }
  .px__head {
    grid-area: head;
  }
  .px__vis {
    grid-area: vis;
  }
  .px__body {
    grid-area: body;
  }
}

.px__vis .cap {
  margin-top: 12px;
}

.pcard h4 {
  margin-top: 14px;
  font-size: clamp(26px, 3vw, 40px);
}

.pcard__proof {
  margin-top: 14px !important;
  padding-top: 12px;
  border-top: 1px solid var(--line);
  color: var(--text) !important;
  font-size: 15px !important;
}

.what {
  margin-top: 10px;
  border: 1px solid var(--line);
  border-radius: 14px;
}

.what summary {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 12px;
  min-height: 52px;
  padding: 0 16px;
  font-family: var(--display);
  font-weight: 700;
  font-size: 16px;
  letter-spacing: -0.01em;
}

.what__list {
  padding: 0 16px 6px;
}

.what__list li {
  display: grid;
  gap: 4px;
  padding-block: 12px;
  border-top: 1px solid var(--line);
}

.what__list b {
  font-family: var(--mono);
  font-weight: 400;
  font-size: 11.5px;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--c);
}

.what__list span {
  font-size: 15.5px;
  line-height: 1.45;
}

@media (min-width: 1024px) {
  .what__list li {
    grid-template-columns: 136px minmax(0, 1fr);
    gap: 14px;
    align-items: baseline;
  }
}

.what__fig {
  padding: 4px 16px 16px;
}

.clips li,
.poses li {
  min-width: 0;
}

/* average views per post: two bars, drawn to scale */
.cmp {
  border: 1px solid var(--line);
  border-radius: var(--r);
  background: var(--bg-3);
  padding: clamp(16px, 2.4vw, 30px);
}

.cmp__t {
  margin: 0;
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.1em;
  line-height: 1.5;
  text-transform: uppercase;
  color: var(--soft);
}

.cmp__rows {
  display: grid;
  gap: 20px;
  margin: 18px 0 0;
}

.cmp dt {
  font-size: 15.5px;
  line-height: 1.3;
}

.cmp dd {
  display: grid;
  gap: 8px;
  margin: 8px 0 0;
}

.cmp__bar {
  display: block;
  height: 20px;
  border-radius: 3px;
}

.cmp__bar--a {
  width: 100%;
  background: var(--c);
}

/* 1,455 against 107,760 is 1.35 percent. */
.cmp__bar--b {
  width: 1.35%;
  min-width: 2px;
  background: var(--text);
}

.cmp dd b {
  font-family: var(--display);
  font-weight: 800;
  font-size: clamp(42px, 11vw, 76px);
  font-stretch: 88%;
  line-height: 0.9;
  letter-spacing: -0.035em;
}

.cmp div:first-child dd b {
  color: var(--c);
}

.cmp .cap {
  margin-top: 18px;
}

/* ---------- disclosure rows ---------- */

.discs {
  margin-top: clamp(28px, 4vw, 56px);
  border-bottom: 1px solid var(--line-strong);
}

.disc {
  border-top: 1px solid var(--line-strong);
}

.disc summary {
  display: grid;
  grid-template-columns: minmax(0, 1fr) auto;
  gap: 4px 16px;
  align-items: center;
  min-height: 72px;
  padding-block: 14px;
}

.disc__k {
  grid-column: 1;
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.14em;
  line-height: 1.4;
  text-transform: uppercase;
  color: var(--red-text);
}

.disc__t {
  grid-column: 1;
  font-family: var(--display);
  font-weight: 700;
  font-size: clamp(19px, 2.3vw, 32px);
  line-height: 1.08;
  letter-spacing: -0.02em;
  text-wrap: balance;
}

.disc__pm {
  position: relative;
  grid-column: 2;
  grid-row: 1 / span 2;
  width: 44px;
  height: 44px;
  border: 1px solid var(--line-strong);
  border-radius: 50%;
  transition: background 0.2s var(--ease), border-color 0.2s var(--ease);
}

.disc__pm::before,
.disc__pm::after {
  content: "";
  position: absolute;
  left: 50%;
  top: 50%;
  width: 14px;
  height: 2px;
  background: var(--text);
  transform: translate(-50%, -50%);
  transition: transform 0.22s var(--ease);
}

.disc__pm::after {
  transform: translate(-50%, -50%) rotate(90deg);
}

.disc[open] .disc__pm::after {
  transform: translate(-50%, -50%);
}

.disc[open] .disc__pm,
.disc summary:hover .disc__pm {
  background: var(--red);
  border-color: var(--red);
}

.disc__body {
  padding-block: 6px clamp(26px, 3vw, 44px);
}

.disc__body .kicker {
  margin-top: 18px;
  font-size: clamp(17px, 1.7vw, 22px);
}

.disc__body .crew {
  margin-top: 20px;
}

.disc__body .creed {
  margin-top: clamp(20px, 3vw, 36px);
}

.disc__body .tl li {
  background: var(--bg);
}

.ticks li {
  padding-block: 13px;
  border-top: 1px solid var(--line);
  font-size: 16px;
  line-height: 1.45;
  color: var(--soft);
}

.ticks li:first-child {
  border-top: 0;
  padding-top: 4px;
}

.ticks b {
  color: var(--text);
  font-weight: 600;
}

.ticks .ticks__later,
.ticks .ticks__later b {
  color: var(--muted);
}

.frame--paper {
  background: #fff;
  padding: 0;
}

.memhead {
  grid-template-columns: minmax(0, 1fr) auto;
  align-items: center;
}

.memhead__pet {
  width: clamp(84px, 14vw, 150px);
}

.mem {
  display: grid;
  margin-top: 16px;
}

.mem li {
  padding-block: 13px;
  border-top: 1px solid var(--line);
}

.mem h3 {
  font-size: clamp(18px, 1.7vw, 23px);
}

.mem p {
  margin-top: 5px;
  font-size: 15px;
  line-height: 1.42;
  color: var(--soft);
}

@media (min-width: 900px) {
  .mem {
    grid-template-columns: repeat(5, minmax(0, 1fr));
    gap: clamp(14px, 2vw, 28px);
  }
  .mem li {
    border-top: 2px solid var(--line-strong);
    padding-top: 16px;
  }
}

.trials {
  margin-top: 8px;
}

.trials img {
  width: 100%;
  aspect-ratio: 4 / 5;
  object-fit: cover;
  border-radius: 10px;
  border: 1px solid var(--line);
}

.src {
  margin: 0;
}

.src > div {
  padding-block: 11px;
  border-top: 1px solid var(--line);
}

.src > div:first-child {
  border-top: 0;
  padding-top: 2px;
}

.src dt {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--muted);
}

.src dd {
  margin: 5px 0 0;
  font-size: 14.5px;
  line-height: 1.5;
  color: var(--soft);
  max-width: 78ch;
}

@media (min-width: 760px) {
  .src > div {
    display: grid;
    grid-template-columns: 170px minmax(0, 1fr);
    gap: 18px;
    align-items: baseline;
  }
  .src dd {
    margin: 0;
  }
}

/* ---------- 05 proof ---------- */

.stats--big .stat {
  background: var(--bg);
}

.demo {
  display: grid;
  grid-template-columns: minmax(0, 46%) minmax(0, 1fr);
  gap: 18px;
  align-items: end;
  margin-top: clamp(28px, 4vw, 56px);
}

.demo__box {
  position: relative;
  overflow: hidden;
  width: auto;
  max-width: none;
  margin: 0;
  border: 1px solid var(--line);
  border-radius: var(--r);
  background: #050506;
  aspect-ratio: 9 / 16;
}

.demo figcaption {
  margin: 0;
  padding-bottom: 6px;
}

.demo h3 {
  font-size: clamp(26px, 3.4vw, 48px);
}

.demo .cap {
  margin-top: 10px;
}

@media (min-width: 701px) and (orientation: landscape) {
  .demo {
    grid-template-columns: minmax(0, 1fr);
  }
  .demo__box {
    aspect-ratio: 16 / 9;
  }
  .demo figcaption {
    display: flex;
    flex-wrap: wrap;
    align-items: baseline;
    justify-content: space-between;
    gap: 8px 24px;
  }
  .demo .cap {
    margin-top: 0;
  }
}

.demo__play {
  position: absolute;
  inset: 0;
  display: grid;
  place-content: center;
  justify-items: center;
  gap: 12px;
  width: 100%;
  height: 100%;
  border: 0;
  background: linear-gradient(to top, rgba(8, 9, 11, 0.72), rgba(8, 9, 11, 0.12));
  font-family: var(--display);
  font-weight: 700;
  font-size: 15px;
  letter-spacing: -0.01em;
  color: #fff;
  cursor: pointer;
}

.demo__play[hidden] {
  display: none;
}

.demo__play b {
  position: absolute;
  width: 1px;
  height: 1px;
  overflow: hidden;
  clip-path: inset(50%);
}

.demo__play span {
  position: relative;
  width: 64px;
  height: 64px;
  border-radius: 50%;
  background: var(--red);
  transition: transform 0.25s var(--ease);
}

.demo__play:hover span {
  transform: scale(1.06);
}

.demo__play span::after {
  content: "";
  position: absolute;
  left: 26px;
  top: 21px;
  border-left: 18px solid #fff;
  border-block: 11px solid transparent;
}

.demo__play:focus-visible {
  outline-offset: -6px;
}

/* ---------- 06 who it is for ---------- */

.aud {
  display: block;
  margin-block: clamp(20px, 3vw, 44px) var(--section-space);
  background: none;
  border: 0;
}

.aud__list {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
}

.aud .chip {
  min-height: 46px;
  padding: 6px 16px;
  font-size: 14.5px;
  line-height: 1.15;
}

.js .aud .chip[aria-selected="true"] {
  background: var(--text);
  border-color: var(--text);
  color: #08090b;
}

.aud__panels {
  margin-top: clamp(18px, 2.4vw, 32px);
}

.aud__panel {
  border-left: 3px solid var(--red);
  padding: 4px 0 4px 18px;
}

html:not(.js) .aud__panel + .aud__panel {
  margin-top: 22px;
}

.aud__panel h3 {
  font-size: clamp(23px, 3vw, 44px);
}

.aud__panel p {
  margin-top: 8px;
  max-width: 40ch;
  font-size: var(--type-lead);
  line-height: 1.36;
  color: var(--soft);
  text-wrap: pretty;
}

.aud__fit {
  display: inline-flex;
  align-items: center;
  min-height: 44px;
  margin-top: 6px;
  font-family: var(--display);
  font-weight: 700;
  font-size: 16px;
  letter-spacing: -0.01em;
  color: var(--c);
  text-underline-offset: 4px;
}

/* ---------- 07 start a pilot ---------- */

.how {
  display: grid;
  margin-top: clamp(22px, 3vw, 48px);
  border-bottom: 1px solid var(--line);
}

.how li {
  display: grid;
  grid-template-columns: 40px minmax(0, 1fr);
  gap: 14px;
  align-items: start;
  padding-block: 14px;
  border-top: 1px solid var(--line);
}

.how b {
  font-family: var(--display);
  font-weight: 800;
  font-size: 46px;
  line-height: 0.84;
  letter-spacing: -0.04em;
  color: transparent;
  -webkit-text-stroke: 1.5px var(--red-text);
}

.how h3 {
  font-size: clamp(18px, 1.7vw, 24px);
}

.how p {
  margin-top: 5px;
  font-size: 15px;
  line-height: 1.42;
  color: var(--soft);
}

@media (min-width: 900px) {
  .how {
    grid-template-columns: repeat(4, minmax(0, 1fr));
    gap: 1px;
    border: 0;
    border-block: 1px solid var(--line);
    background: var(--line);
  }
  .how li {
    display: block;
    border: 0;
    background: var(--bg);
    padding: clamp(20px, 2.4vw, 30px) clamp(16px, 2vw, 26px);
  }
  .how b {
    display: block;
    margin-bottom: 18px;
    font-size: clamp(64px, 6.4vw, 100px);
  }
  .how p {
    font-size: 16px;
  }
}

.formwrap {
  scroll-margin-top: 8px;
}

.shot--close .lead {
  font-family: var(--display);
  font-weight: 700;
  letter-spacing: -0.015em;
}

@media (max-width: 759px) {
  .ftr {
    padding-block: 36px 24px;
  }
  .ftr__top {
    gap: 18px;
  }
  .ftr__bottom {
    margin-top: 22px;
    padding-top: 12px;
  }
}

/* ---------- phones: the closed page reads in a minute ---------- */

.pcard__top {
  align-items: flex-start;
  flex-wrap: nowrap;
}

.pcard .pcard__top h4 {
  margin-top: 0;
}

.pcard__top .beta {
  margin-top: 4px;
}

@media (max-width: 639px) {
  :root {
    --type-h2: clamp(28px, 7.8vw, 34px);
    --type-lead: 17px;
    --section-space: 44px;
  }
  .hero {
    min-height: min(calc(100svh - 63px), 650px);
  }
  .hero__in {
    padding-block: 32px 26px;
  }
  .hero__sub {
    margin-top: 16px;
  }
  .hero__badges {
    margin-top: 18px;
    gap: 6px;
  }
  .hero__badges li {
    font-size: 12.5px;
    padding: 7px 11px;
  }
  .hero__cta {
    margin-top: 20px;
  }
  .hero__credit {
    margin-top: 18px;
  }
  .shot {
    min-height: 290px;
  }
  .shot--short {
    min-height: 230px;
  }
  .shot--move,
  .shot--intro,
  .shot--close {
    min-height: 330px;
  }
  .shot__in {
    padding-block: 26px;
  }
  .shot__in .lead {
    margin-top: 12px;
  }
  .mark {
    margin-bottom: 12px;
  }
  .eyebrow {
    margin-bottom: 12px;
  }
  .hd + .lead {
    margin-top: 14px;
  }
  .kicker {
    margin-top: 18px;
    font-size: 17px;
  }
  .band--top {
    padding-top: 36px;
  }
  .tabs {
    margin-top: 18px;
  }
  .tabs__panel {
    padding-top: 20px;
  }
  .movewrap {
    padding-block: 8px 40px;
  }
  .beats li {
    padding: 16px 0;
  }
  .beats h3 {
    margin-top: 8px;
    font-size: 23px;
    max-width: none;
  }
  .beats p {
    margin-top: 6px;
    font-size: 16px;
  }
  .credo {
    padding-block: 48px;
  }
  .credo p {
    margin-top: 20px;
  }
  .why {
    margin-top: 18px;
  }
  .why li {
    padding-block: 14px;
  }
  .why p {
    margin-top: 5px;
    font-size: 14.5px;
  }
  .twelve__n {
    display: none;
  }
  .pains {
    margin-top: 18px;
  }
  .points li {
    padding-block: 13px;
  }
  .points p {
    margin-top: 4px;
    font-size: 15px;
  }
  .roles {
    gap: 12px;
    margin-top: 18px;
  }
  .roles__stage {
    margin-bottom: 8px;
  }
  /* the three stages run left to right, the way they happen */
  .map {
    grid-auto-flow: column;
    grid-auto-columns: 82%;
    margin: 18px calc(var(--pad) * -1) 0;
    padding: 0 var(--pad);
    overflow-x: auto;
    scroll-snap-type: x mandatory;
    scroll-padding-inline: var(--pad);
    scrollbar-width: none;
  }
  .map::-webkit-scrollbar {
    display: none;
  }
  .map__stage {
    scroll-snap-align: start;
    align-content: start;
  }
  .px {
    margin-top: 20px;
  }
  .px__tab {
    padding: 10px 12px 11px;
  }
  .px__line {
    font-size: 13.5px;
  }
  .px__panel {
    padding: 16px;
    gap: 16px;
  }
  .px__panel h3 {
    margin-top: 8px;
    font-size: 27px;
  }
  .px__promise {
    margin-top: 8px;
    font-size: 16px;
  }
  .pcard {
    padding: 16px;
  }
  .pcard p {
    margin-top: 8px;
    font-size: 15px;
  }
  .pcard__proof {
    margin-top: 10px !important;
    padding-top: 10px;
    font-size: 14.5px !important;
  }
  .pcard__go {
    margin-top: 4px;
  }
  .discs {
    margin-top: 24px;
  }
  .disc summary {
    min-height: 68px;
    padding-block: 12px;
  }
  .stats--big .stat b {
    font-size: 10vw;
  }
  .demo {
    grid-template-columns: minmax(0, 40%) minmax(0, 1fr);
    margin-top: 22px;
  }
  .aud .chip {
    padding: 6px 13px;
    font-size: 13.5px;
  }
  .how {
    margin-top: 18px;
  }
  .how li {
    padding-block: 11px;
  }
  .how b {
    font-size: 40px;
  }
  .how p {
    margin-top: 3px;
    font-size: 14.5px;
  }
  .formwrap {
    margin-top: 28px;
    gap: 18px;
  }
  .formwrap .gap-sm {
    margin-top: 10px;
  }
  .formwrap .gap-md {
    margin-top: 10px;
  }
  /* short fields sit two to a row; labels may wrap, inputs stay level */
  .row2 {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 12px;
    align-items: end;
  }
  .field {
    margin-bottom: 12px;
    gap: 6px;
  }
  .field label {
    font-size: 10.5px;
    letter-spacing: 0.08em;
  }
  .field input,
  .field select,
  .field textarea {
    padding: 11px 12px;
  }
  .field textarea {
    min-height: 70px;
  }
  .ftr__top {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 18px 16px;
  }
  .ftr__top > div:first-child {
    grid-column: 1 / -1;
  }
  .ftr h2 {
    font-size: 24px;
  }
  .ftr__mail {
    margin-top: 6px;
    font-size: 16px;
  }
}


/* ---------- phone: the closed page reads in about eleven screens ---------- */
@media (max-width: 639px) {
  :root {
    --section-space: 36px;
  }
  .shot {
    min-height: 250px;
  }
  .shot--short {
    min-height: 210px;
  }
  .shot--move,
  .shot--intro,
  .shot--close {
    min-height: 290px;
  }
  .band--top {
    padding-top: 30px;
  }
  /* four products as a two by two control, every name and promise in view */
  .px__list {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 8px;
  }
  .px__tab {
    display: flex;
    flex-direction: column;
    gap: 3px;
    border-left: 1px solid var(--line);
    border-top: 3px solid var(--c);
    border-radius: 6px 6px 12px 12px;
    padding: 10px 11px 11px;
  }
  .px__stage {
    font-size: 9.5px;
    letter-spacing: 0.1em;
  }
  .px__name {
    font-size: 19px;
  }
  .px__line {
    margin-top: 1px;
    font-size: 13px;
    line-height: 1.3;
  }
  .px__tab .beta {
    align-self: flex-start;
    margin-top: auto;
    padding: 4px 7px;
    font-size: 9px;
  }
  .px__line + .beta {
    margin-top: 6px;
  }
  /* the four steps sit two by two */
  .how {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    column-gap: 14px;
  }
  .how li {
    grid-template-columns: minmax(0, 1fr);
    align-content: start;
    gap: 6px;
    padding-block: 12px;
  }
  .how b {
    font-size: 34px;
  }
  .how h3 {
    font-size: 17px;
  }
  .how p {
    font-size: 14px;
  }
  .ftr {
    padding-block: 32px 24px;
  }
  .ftr h2 {
    display: none;
  }
  .ftr__mail {
    margin-top: 0;
  }
  .disc summary {
    min-height: 60px;
    padding-block: 10px;
  }
  .discs {
    margin-top: 18px;
  }
  .credo {
    padding-block: 40px;
  }
  .why li {
    padding-block: 12px;
  }
  .points li {
    padding-block: 11px;
  }
}


/* phone, second pass: tighter type where the copy runs long */
@media (max-width: 639px) {
  .why-us .hd,
  #why-us .hd {
    font-size: 26px;
  }
  /* why us: number and title share a row, the support runs full width */
  .why li {
    grid-template-columns: auto minmax(0, 1fr);
    column-gap: 16px;
    row-gap: 6px;
    align-items: center;
  }
  .why li > div {
    display: contents;
  }
  .why b {
    font-size: 46px;
    min-width: 2.6ch;
  }
  .why p {
    grid-column: 1 / -1;
    margin-top: 0;
    max-width: none;
  }
  .roles--chips .role__btn {
    padding: 0 13px;
    font-size: 14.5px;
  }
  .roles--chips ul {
    gap: 6px;
  }
  .aud .chip {
    padding: 0 12px;
    font-size: 13px;
  }
  .aud__list {
    gap: 6px;
  }
  .formwrap > .rv:first-child .hd {
    position: absolute;
    width: 1px;
    height: 1px;
    overflow: hidden;
    clip: rect(0 0 0 0);
    white-space: nowrap;
  }
  .formwrap > .rv:first-child .lead {
    margin-top: 0;
  }
  .ftr__top {
    gap: 14px 16px;
  }
  .ftr__col ul {
    margin-top: 8px;
    gap: 4px;
  }
  .ftr__col a {
    display: inline-block;
    padding-block: 4px;
    font-size: 14px;
  }
  .ftr__bottom {
    margin-top: 22px;
    padding-top: 14px;
  }
  .stats--6 .stat b {
    font-size: 30px;
  }
  .shot--intro {
    min-height: 250px;
  }
  .movewrap {
    padding-bottom: 32px;
  }
}


/* phone, third pass */
@media (max-width: 639px) {
  .hero {
    min-height: min(calc(100svh - 63px), 610px);
  }
  .shot {
    min-height: 220px;
  }
  .shot--short {
    min-height: 190px;
  }
  .shot--move {
    min-height: 270px;
  }
  .shot--intro {
    min-height: 230px;
  }
  .shot--close {
    min-height: 0;
  }
  .js .pcard__top h4 {
    display: none;
  }
  .js .pcard__top {
    justify-content: flex-start;
  }
  .beats li {
    padding-block: 14px;
  }
  .beats p {
    font-size: 15.5px;
  }
  .ftr__top {
    grid-template-columns: minmax(0, 1fr);
  }
  .ftr__col {
    display: flex;
    flex-wrap: wrap;
    align-items: baseline;
    gap: 2px 14px;
  }
  .ftr__col h3 {
    width: 100%;
  }
  .ftr__col ul {
    display: flex;
    flex-wrap: wrap;
    gap: 0 14px;
    margin-top: 2px;
  }
}


/* phone, fourth pass: drop headings the selected tab already names */
@media (max-width: 639px) {
  :root {
    --section-space: 32px;
  }
  .js #record > .ph,
  .js #campaigns > .ph,
  .js .aud__panel > h3 {
    position: absolute;
    width: 1px;
    height: 1px;
    overflow: hidden;
    clip: rect(0 0 0 0);
    white-space: nowrap;
  }
  .js #record > .pl,
  .js #campaigns > .pl {
    margin-top: 0;
  }
  .js #products .band > .wrap > .rv > .lead {
    display: none;
  }
  .map__stage h3 {
    font-size: 19px;
  }
  .map__stage p {
    font-size: 14px;
  }
  .beats h3 {
    font-size: 21px;
  }
  #why-us .hd {
    font-size: 24px;
  }
  .tabs__panel .kicker,
  .kicker {
    font-size: 15.5px;
  }
  .points p {
    font-size: 14.5px;
  }
  .disc summary {
    min-height: 56px;
  }
  .demo {
    grid-template-columns: minmax(0, 36%) minmax(0, 1fr);
  }
  .field {
    margin-bottom: 10px;
  }
  .field textarea {
    min-height: 58px;
  }
  .shot--close .shot__in h2 {
    font-size: 27px;
  }
  .hero {
    min-height: min(calc(100svh - 63px), 590px);
  }
}


/* phone, fifth pass: one step down the type scale, tighter number tiles */
@media (max-width: 639px) {
  :root {
    --type-h2: 27px;
  }
  .stats--6 .stat,
  .stats--3 .stat {
    padding-block: 16px;
  }
  .stats--6 .stat span,
  .stats--3 .stat span {
    margin-top: 8px;
    font-size: 13px;
  }
  .stats--big .stat {
    padding-block: 18px;
  }
  .stats--big .stat span {
    margin-top: 8px;
    font-size: 13.5px;
  }
  .credo p {
    font-size: 17px;
  }
}


/* phone, sixth pass */
@media (max-width: 639px) {
  .hero {
    min-height: min(calc(100svh - 63px), 536px);
  }
  .hero__badges li {
    font-size: 11.5px;
    padding: 6px 9px;
  }
  .shot {
    min-height: 196px;
  }
  .shot--short {
    min-height: 160px;
  }
  .shot--move {
    min-height: 236px;
  }
  .js #how-it-works .rv > .lead {
    display: none;
  }
  .beats p {
    font-size: 15px;
  }
  .shot--intro {
    min-height: 200px;
  }
  :root {
    --section-space: 28px;
  }
  .disc summary {
    min-height: 52px;
  }
  .why li {
    padding-block: 10px;
  }
}


/* phone: stage cards put the number above the text so the copy gets the width */
@media (max-width: 639px) {
  .map__stage {
    grid-template-columns: minmax(0, 1fr);
    gap: 4px;
    padding: 14px;
  }
  .map__stage .layer__n {
    font-size: 34px;
  }
  .map__stage .chips {
    margin-top: 10px;
  }
}


/* the narrowest phones: four tab labels still fit on one line */
@media (max-width: 359px) {
  .tabs__list [role="tab"] {
    padding: 0 3px;
    font-size: 13px;
    letter-spacing: -0.02em;
  }
}


/* desktop explorer: the card sits under the headline, "What it does" runs the
   full width of the panel with its list and figure side by side, so the four
   panels end up close to one height */
@media (min-width: 1024px) {
  .px__panel {
    grid-template-areas: "head vis" "card vis" "what what";
    grid-template-rows: auto 1fr auto;
    align-content: start;
  }
  /* each product panel takes its own height: the tabs sit above, so switching
     never moves anything the visitor is looking at */
  .js .px__panels {
    display: block;
  }
  .js .px__panels > [hidden] {
    display: none;
  }
  .px__body {
    display: contents;
  }
  .px__body > .pcard {
    grid-area: card;
    align-self: start;
  }
  .px__body > .what {
    grid-area: what;
    margin-top: 0;
  }
  .what__in {
    display: grid;
    grid-template-columns: minmax(0, 1fr) minmax(0, 1fr);
    gap: 0 28px;
    align-items: start;
    padding: 0 16px 10px;
  }
  .what__in .what__list {
    padding: 0;
    grid-column: 1 / -1;
    display: grid;
    grid-template-columns: minmax(0, 1fr) minmax(0, 1fr);
    align-content: start;
    column-gap: 28px;
  }
  .what__in:has(.what__fig) .what__list {
    grid-column: 1;
    grid-template-columns: minmax(0, 1fr);
  }
  .what__list li {
    grid-template-columns: 112px minmax(0, 1fr);
  }
  .what__in .what__fig {
    grid-column: 2;
    padding: 12px 0 6px;
    border-top: 1px solid var(--line);
  }
  /* our story: panels keep a floor, not the tallest one's height */
  .js #story .tabs__panels {
    display: block;
  }
  .js #story .tabs__panels > [hidden] {
    display: none;
  }
  .js #story .tabs__panel {
    min-height: 560px;
  }
}


/* Before the script has set up the tab sets, only each set's first panel shows,
   so images in the other panels are not fetched on first load. Without the
   script (no .js class) every panel stays open. */
.js:not(.tabs-ready) [role="tablist"] + .tabs__panels > [role="tabpanel"]:not(:first-child),
.js:not(.tabs-ready) .px__panels > [role="tabpanel"]:not(:first-child),
.js:not(.tabs-ready) .aud__panels > [role="tabpanel"]:not(:first-child) {
  display: none;
}

/* ---------- scroll reveal ---------- */

@supports (animation-timeline: view()) {
  @media (prefers-reduced-motion: no-preference) {
    .rv {
      animation: rv linear both;
      animation-timeline: view();
      animation-range: entry 8% cover 26%;
    }
  }
}

@keyframes rv {
  from {
    opacity: 0;
    transform: translateY(26px);
  }
  to {
    opacity: 1;
    transform: none;
  }
}

/* Fallback for browsers without a view timeline, driven by site.js. */

.rv-off {
  opacity: 0;
  transform: translateY(26px);
  transition: opacity 0.6s var(--ease), transform 0.6s var(--ease);
}

.rv-on {
  opacity: 1;
  transform: none;
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }
  * {
    animation: none !important;
    transition: none !important;
  }
}

/* Printing has no scroll position, so nothing may depend on one. */

@media print {
  .rv,
  .rv-off {
    animation: none !important;
    opacity: 1 !important;
    transform: none !important;
  }
}



/* Stream Crew mascot: peeks out of its product tab, and reacts to chat commands in its panel (2026-11-11) */
.px__tab--pet {
  position: relative;
}
.px__pet {
  position: absolute;
  top: -22px;
  right: 10px;
  width: 46px;
  height: auto;
  pointer-events: none;
  filter: drop-shadow(0 6px 10px rgba(0, 0, 0, 0.55));
  transform: rotate(8deg);
}
@media (min-width: 900px) {
  .px__pet {
    top: -30px;
    right: 14px;
    width: 64px;
  }
}
.petstage {
  display: grid;
  grid-template-columns: minmax(0, 1.25fr) minmax(0, 1fr);
  align-items: end;
  gap: clamp(10px, 2vw, 22px);
  border: 1px solid var(--line);
  border-radius: var(--r);
  background: radial-gradient(120% 90% at 75% 20%, rgba(144, 182, 237, 0.14), transparent 60%), var(--bg-3);
  padding: clamp(14px, 2.2vw, 26px);
}
.chatlog {
  display: grid;
  gap: 8px;
  margin: 0;
  padding: 0;
  list-style: none;
  align-self: center;
}
.chatlog__cmd {
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  gap: 2px;
  width: 100%;
  min-height: 44px;
  border: 1px solid var(--line);
  border-left: 3px solid var(--live);
  border-radius: 6px 12px 12px 6px;
  background: var(--bg-2);
  padding: 9px 12px;
  color: var(--soft);
  font: inherit;
  font-size: 14px;
  text-align: left;
  cursor: pointer;
  transition: background 0.2s var(--ease), border-color 0.2s var(--ease);
}
.chatlog__cmd code {
  font-family: var(--mono);
  font-size: 13px;
  color: var(--text);
}
.chatlog__cmd:hover {
  background: var(--panel);
}
.chatlog__cmd[aria-pressed="true"] {
  border-color: var(--live);
  background: var(--panel);
}
.chatlog__cmd:focus-visible {
  outline: 2px solid var(--live);
  outline-offset: 2px;
}
.petstage__pet {
  display: flex;
  justify-content: center;
}
.petstage__pet img {
  width: min(100%, 200px);
  height: auto;
  filter: drop-shadow(0 12px 22px rgba(0, 0, 0, 0.5));
}
.petstage__pet img.is-pop {
  animation: petpop 0.45s var(--ease);
}
@keyframes petpop {
  0% { transform: scale(0.86) translateY(8px); opacity: 0.4; }
  60% { transform: scale(1.06) translateY(-4px); opacity: 1; }
  100% { transform: none; }
}
@media (max-width: 639px) {
  .chatlog__cmd {
    font-size: 13px;
    padding: 8px 10px;
  }
  .chatlog__cmd code {
    font-size: 12px;
  }
}
@media (prefers-reduced-motion: reduce) {
  .petstage__pet img.is-pop {
    animation: none;
  }
}


/* ===== 11 Nov 2026 review pass (staging) ===== */

/* chapter 01: one screen. The 300M+ line under the photo. */
.statline {
  display: grid;
  gap: 8px 28px;
  align-items: center;
  padding-block: clamp(22px, 3vw, 40px);
}
.statline b {
  font-family: var(--display);
  font-weight: 800;
  font-stretch: 88%;
  font-size: clamp(54px, 15vw, 96px);
  line-height: 0.92;
  letter-spacing: -0.03em;
}
.statline p {
  margin: 0;
  max-width: 44ch;
  color: var(--soft);
  font-size: clamp(16px, 1.6vw, 20px);
  line-height: 1.45;
}
.statline strong {
  color: var(--text);
}
@media (min-width: 640px) {
  .statline {
    grid-template-columns: auto minmax(0, 1fr);
  }
}

/* the mascot demo, right under the hero */
.petband {
  border-bottom: 1px solid var(--line);
  background: var(--bg-2);
  padding-block: clamp(22px, 3.4vw, 44px);
}
.petband__in {
  display: grid;
  gap: 18px clamp(24px, 4vw, 64px);
  align-items: center;
}
.petband__copy .hd {
  margin-top: 10px;
}
.petband__copy .lead {
  margin-top: 12px;
  max-width: 38ch;
}
@media (min-width: 860px) {
  .petband__in {
    grid-template-columns: minmax(0, 1fr) minmax(0, 1.1fr);
  }
}
.petband .petstage {
  min-width: 0;
}
.petband .petstage__pet img {
  width: min(100%, 220px);
}
.frame--pet {
  display: grid;
  place-items: center;
  min-height: 220px;
}
.frame--pet img {
  width: min(60%, 220px);
  height: auto;
}

/* why trust us, inside chapter 05 */
.trust {
  margin-top: clamp(36px, 5vw, 72px);
  padding-top: clamp(24px, 3vw, 40px);
  border-top: 1px solid var(--line);
}
.trust__h {
  margin-bottom: 18px;
  font-family: var(--display);
  font-weight: 800;
  font-stretch: 88%;
  font-size: clamp(30px, 4.4vw, 56px);
  letter-spacing: -0.02em;
  line-height: 1;
}

/* demo film: the video fills its box in both shapes */
.demo__box video {
  display: block;
  width: 100%;
  height: 100%;
  object-fit: contain;
  background: #050506;
}

/* ---------- real desktop layout (1100 and wider) ---------- */
@media (min-width: 1100px) {
  :root {
    --max: 1480px;
  }
  .lead {
    font-size: clamp(20px, 1.7vw, 26px);
  }
  .shot__in h2,
  .hd {
    max-width: 24ch;
  }
  .hd--wide {
    max-width: 32ch;
  }
  .hero h1 {
    max-width: 16ch;
    font-size: clamp(88px, 8.4vw, 148px);
  }
  .hero__sub {
    max-width: 40ch;
    font-size: clamp(22px, 1.8vw, 28px);
  }
  .hero__badges li {
    font-size: 15px;
    padding: 11px 20px;
  }
  /* chapter 01: a wide photo with the statement beside the number */
  #story .shot {
    min-height: clamp(520px, 68vh, 760px);
  }
  #story .shot__in h2 {
    max-width: 14ch;
    font-size: clamp(64px, 6.4vw, 112px);
  }
  .statline {
    padding-block: 40px 48px;
    gap: 8px 56px;
  }
  .statline b {
    font-size: clamp(110px, 10vw, 168px);
  }
  .statline p {
    max-width: 52ch;
    font-size: 24px;
  }
  /* mascot strip: a real two-column stage */
  .petband {
    padding-block: 56px;
  }
  .petband__copy .hd {
    font-size: clamp(40px, 3.6vw, 60px);
    max-width: 14ch;
  }
  .petband .petstage {
    padding: 32px 40px;
    gap: 40px;
  }
  .petband .petstage__pet img {
    width: min(100%, 280px);
  }
  .chatlog__cmd {
    font-size: 16px;
    padding: 12px 16px;
  }
  .chatlog__cmd code {
    font-size: 15px;
  }
  /* the demo film at a real size, not a phone box */
  .demo__box {
    max-width: 1100px;
  }
  .trust__h {
    font-size: 64px;
  }
}
@media (min-width: 1400px) {
  .petband__in {
    grid-template-columns: minmax(0, 0.9fr) minmax(0, 1.3fr);
  }
  .stats--big .stat b {
    font-size: clamp(64px, 6vw, 104px);
  }
}